How to Showcase Your Townhome Effectively

By Cynthia Quarantello

Cynthia Quarantello is an award-winning Real Estate Agent specializing in buying and selling homes throughout the Triangle area. She holds advanced degrees in advertising, marketing, and business, which enable her to provide exceptional service to her clients.

How do you make your home uniquely appealing to potential homebuyers? Today, we’re walking through one of our listings: 1035 High Lake CT, and showing how, with the help of Joey from Joseph William Interiors, we transformed this space into something that would stand out.

This property is a 1,300-square-foot townhome with two bedrooms and one and a half bathrooms. Instead of trying to stage every inch of the home, we focused our attention where it mattered most: the first floor. That’s where buyers form their first impressions, both in listing photos and in person.

We brought in inviting, modern furniture to define the living space and make it feel functional without feeling cramped. The seller had already completed some great updates in the kitchen, so we made sure to highlight that area rather than compete with it.

This was never about going over the top. The goal was to help buyers picture themselves living in the home and, more importantly, make them want to schedule a showing.

I’ve always believed that everyone deserves to live in a well-designed home. That belief drives how our team works. Whether you’re selling a luxury listing or a modest townhome, presentation always matters.

Regardless of size or style, every home has its unique strengths. It’s our job to make sure buyers see it.

If you’re thinking of selling your home, reach out to Laura Rollins at (984) 309-4420, (919) 830-9051, or send an email to cynthia@cqrealtygroup.com. Let’s see how our staging approach can work for your home and your goals.